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Hello,
I am Malena!
My mission is to assist clients in cultivating an authentic and engaging social media presence. I believe in taking a holistic approach, always considering the client, the message, and the purpose behind every action.
Let's collaborate and make your brand shine in the digital realm!
Skills & Abilities
Strategic Thinking
Content Creation & Graphic Design
Email Marketing
Video Editing
Data Analysis
Communication & Copywriting
Adaptability
Project Management
Profile Rebrand
Old
The client's social media posts lacked a clear objective or strategy
The design of the brand didn't align with its core values; it appeared chaotic and busy, lacking the clarity and coherence needed to effectively communicate its message.
The client's social media content primarily consisted of promotional flyers for their courses, lacking valuable and engaging content such as reels or stories. This approach failed to captivate their audience or provide meaningful interactions, resulting in a missed opportunity to connect with their followers and build a stronger online presence.
Implemented a marketing calendar with strategic fire launches for clear strategies and objectives. Developed content pillars to deliver messaging, focusing on themes of future courses and products before their announcement. This approach built anticipation and engaged the audience, resulting in increased interest and interaction.
New
Developed a color palette and design aesthetic for the branding that aligns with the client's values.
Created valuable content featuring tips and key takeaways enhancing engagement and lead generation.
Social Media Content
Graphics
Email Marketing
About Malena Montano
Hello, I'm Maria Helena Montano, also known as Malena. With over seven years of experience in marketing and social media, I specialize in holistic social media strategies. My focus is on ensuring cohesive communication across platforms to help brands build strong digital presences.
I'm passionate about creating compelling content that connects with audiences on an emotional level. My background in design and communication has allowed me to work with diverse industries, including fashion, law, beauty, and wellness.
My mission is to assist clients in cultivating an authentic and engaging social media presence. I believe in taking a holistic approach, always considering the client, the message, and the purpose behind every action. I am also passionate about photography, wellness, and learning about different cultures.
Thank you for considering me to be a part of your social media journey. Let's create something remarkable together!
Malena.imagen@gmail.com
Los Angeles, California
